Micro and large organizations are concerned about their lack of resources, engagement metrics are elusive, privacy is no longer critical and speed matters.
From the monthly archives:
December 2011
ComMetrics poll results: Key trends for 2012?
by Urs E. Gattiker on 2011/12/19 · 13 comments 3,712 views
in b why polls and survey data help,e marketing 101 social media trendwatch,social media diary
Could Google+ fail in 2012?
by Urs E. Gattiker on 2011/12/11 · 41 comments 5,593 views
Apple decides to take on Google and Facebook, launches social network. If that happens I will be in real trouble timewise. Will you manage?
Tagged as: Apple, Facebook, Google, Google Plus, Google Ripples, iPhone, latest trends, LinkedIn, measure for impact, media monitoring, search features, social networking, trendwatch, XeesMe, Xing
ComMetrics 2012 social media trends: Engagement
by Urs E. Gattiker on 2011/12/04 · 19 comments 4,220 views
Some predict that social media engagement will decide the 2012 US election, but what does engagement mean for your organization? Read these 4 steps to success.
Tagged as: 2012, conversation, conversation metrics, customer engagement, engagement, engagement metrics, Facebook, Google Plus, Henkel, HR marketing, indicators, Kundendialog, Kundeninteraktion, measurement, participation, permission, Seth Godin, trend, trendwatch, web analytics
