From the category archives:

d business failures

Why do entrepreneurs fail and why do they succeed. Learn from some who have done it all right here.

Old Spice does it again, but this time with a self-love affair. We show how social media marketing without a sales purpose shatters your return on investment (ROI).

E-readers are the new it gadget and everyone wants one, but are they really so wonderful or will they cause paperbacks to disappear? The answer is, neither.

Ubiquitous sharing: Real insight?

by Urs E. Gattiker on 2011/07/01 · 15 comments 12,933 views

in a dos and don'ts,d business failures

Are you having an impact? Do your friends – clients respond to your tweets, Facebook wall and blog posts? Four things to watch out for to get resonance.

According to the Huffington Post, the rumors are true! Apps are not helping the New York Times or The Guardian compensate for lost revenue. Why not? Now what?

Social media monitoring, social media strategy: 3 tips for demonstrating the benefits of proper web design and what luxury brands, specifically, need to improve.

Women CEOs and board members are a minority. Few may be willing to put their heads above the parapet but greater gender diversity helps the company’s bottom line.

Retweets of research conducted by Gallup or Harris are not a proxy for trust. Our 3 tips for separating the wheat from the chaff in the research department.

The stars align between teams and corporations, but luxury brands try to prove us wrong this Christmas Season – with sometimes-tacky results.