Posts tagged as:

customer experience

Saving costs makes providing excellent service difficult. This blog entry provides 3 tips to improve customer experience.

How much do your Facebook page fans engage, I mean really? Only 0.45 percent. Find out what this means for your marketing strategy.

Should you use best-of-both-worlds marketing? If so, what might be unsuccessful for your luxury brand? Here’s what to watch out for.

What satisfies your customer?

by Urs E. Gattiker on 2012/01/15 · 35 comments 11,909 views

in a dos and don'ts,social media diary

Should you use sentiment analysis? If yes, what are the biggest mistakes you want to avoid? We tell you what to watch out for.

2012 trends: What makes a failure?

by Urs E. Gattiker on 2012/01/01 · 29 comments 9,177 views

in social media diary

3 examples of misfit trends that break the rules but still succeed in a connected world, while other business models collapse.

Micro and large organizations are concerned about their lack of resources, engagement metrics are elusive, privacy is no longer critical and speed matters.

Social media marketing – what is good customer service according to Lucy Kellaway, Steve Jobs, Chelsea Isaacs, FT and Electrolux… or NOT.