Posts tagged as:

KPI

How should Coke engage with its consumers? Has it moved from broadcasting to engagement yet? The facts and numbers suggest not.

Expert bloggers’ top 5 secrets

by Urs E. Gattiker on 2013/12/12 10,208 views

in a dos and don'ts,social media diary

Are Darren Rowse, Jeff Bullas and Jeremiah Owyang great bloggers or just great self-promoters? We share the tricks of the trade.

What does this blog do better than many others, including mine? We share the secrets of what can we learn from them.

When should commenting on a blog entry be turned off? Considering time spent moderating comments, what is the return on investment (ROI)?

Many use Google Analytics, but are we all using it smartly? These 5 tips will help you get more out of your monitoring efforts.

What makes a great infographic? How do you make it go viral? 10 warning signs your infographic will sink.

4 lessons to help you look smart next time you present social media monitoring data to management.

Plenty of cola, beer and car ads with a social media extravaganza. Here are the stats that matter.

Judge approves US$69 million e-book settlement from Dept. of Justice. Amazon’s discount pricing strategy will continue to squeeze profit margins while list prices climb.